Excel 2010 :: How To Count Duplicates Of Duplicates

I am having trouble creating a function to count duplicates of duplicates.

An example of the data table 1 is:

Product 1 2nd
Product 1 2nd
Product 1 New
Product 1 New
Product 1 Flt
Product 2 2nd
Product 2 New
Product 2 New
Product 2 Flt
Product 2 Flt
Product 3 2nd
Product 3 2nd
Product 3 2nd
Product 3 New
Product 3 Flt

I created a new table (table 2) and made a list of all the Products on table 1 and removed the duplicates. I now have 3 columns with titles New, 2nd and Flt as follows:

New 2nd Flt
Product 1 XX XX XX
Product 2 XX XX XX
Product 3 XX XX XX

I am trying to count the duplicates for each product (XX), but I can't seem to work it out. I've tried the MS help function, but unsure of the actual formula I need to be using.

I am using Windows 7 and MS Office 2010.