'shift Cells Right' Depending On Value Of Cell

I need a macro that will "examine" the text of column B for every row checking to see if the text "Proper Text" is in the cell and if not, execute this code for that cell and then move on to perfrom the same until it finds an empty cell:


Selection.Insert Shift:=xlToRight
Range("B2085").Select
ActiveCell.FormulaR1C1 = "Click for detail image"
With ActiveCell.Characters(Start:=1, Length:=22).Font
.Name = "Arial"
.FontStyle = "Regular"
.Size = 10
.Strikethrough = False
.Superscript = False
.Subscript = False
.OutlineFont = False
.Shadow = False
.Underline = xlUnderlineStyleNone
.ColorIndex = xlAutomatic

Note that "B2085" above is the cell number that the script stops on to execute this code.